Headquarters — Lily Nelson

Headquarters is a scalp care brand that’s rooted in the idea that a great head of hair starts with a healthy scalp. Headquarters grew out of the needs of real women, a ton of research, and a lot of love. We’re the newest brand developed by Harry’s Inc. (think Harry’s and Flamingo), and we’re here to prove that there’s a better way for people to engage with their own health, one day at a time.

Given the task of redesigning a brand that had launched within the year, I serve as the Lead Graphic Designer, Art Director, Illustrator, hand model, and anything else our team might need. From educating users on the benefits of scalp care (you might have heard that your hair is, technically, dead), to standing out on shelf under the fluorescent lights of Walmart, to branding and launching three new products, Headquarters has been quite the ride.

See more at www.shopheadquarters.com

Packaging Design: Portrait Studios